It takes the average reader to read Best Practice Cases in Branding by Kevin Lane Keller
Assuming a reading speed of 250 words per minute. Learn more
The twelve cases in this book, written by Kevin Lane Keller, one of the international leaders in the study of strategic brand management and integrated marketing communications, feature some of the world's most successful brands and companies, including Levi Strauss & Co., Intel, Nike, and DuPont. Keller's cases examine the strategic brand management process, best practice guidelines, and how to best build and manage brand equity. For executives and managers in marketing and/or brand management. This book is suggested for use withStrategic Brand Management, 2e, also by Kevin Lane Keller and published by Prentice Hall.
Best Practice Cases in Branding by Kevin Lane Keller is 0 pages long, and a total of 0 words.
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The average oral reading speed is 183 words per minute. This means it takes to read Best Practice Cases in Branding aloud.
Best Practice Cases in Branding is suitable for students ages 2 and up.
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