How Long to Read Beyond Advertising

By Yoram (Jerry) Wind

How Long Does it Take to Read Beyond Advertising?

It takes the average reader 4 hours and 56 minutes to read Beyond Advertising by Yoram (Jerry) Wind

Assuming a reading speed of 250 words per minute. Learn more

Description

The fundamental relationships among brands, media, and people are being transformed, and just as we try to adapt, along comes a new disruption. Are you and your organization prepared to deal with today’s unprecedented speed and scope of technological change? Beyond Advertising provides a business transformation road map for an aspirational future, based on the insights of more than 200 of the world’s most forward-thinking executives, innovators, and academics all grappling with today’s unique challenges and opportunities. This book offers a concrete set of principles, including The All Touchpoint Value Creation Model, designed to lift us out of reactive thinking and encourage the co-creation of a future better for business, better for people, and better for society. Actionable steps include: Holistically orchestrate and allocate resources across all touchpoints Redefine expectations of success to align for multi-win outcomes Provide every stakeholder at all touchpointsa R.A.V.E.S. standard of content: relevant and respectful, actionable, valuable, exceptional experiences, and a shareworthy story Develop all touchpoints to maximize the M.A.D.E.s value of context: the complete person, the features of the delivery platform, the dynamic environment, and synergies with other touchpoints

How long is Beyond Advertising?

Beyond Advertising by Yoram (Jerry) Wind is 293 pages long, and a total of 74,129 words.

This makes it 99% the length of the average book. It also has 91% more words than the average book.

How Long Does it Take to Read Beyond Advertising Aloud?

The average oral reading speed is 183 words per minute. This means it takes 6 hours and 45 minutes to read Beyond Advertising aloud.

What Reading Level is Beyond Advertising?

Beyond Advertising is suitable for students ages 12 and up.

Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.

When deciding what to show young students always use your best judgement and consult a professional.

Where Can I Buy Beyond Advertising?

Beyond Advertising by Yoram (Jerry) Wind is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.

To buy Beyond Advertising by Yoram (Jerry) Wind on Amazon click the button below.

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