It takes the average reader 5 hours and 10 minutes to read Brand Failures by Matt Haig
Assuming a reading speed of 250 words per minute. Learn more
Most of the world's global companies have launched products that have flopped - spectacularly and at great cost. This book looks at how such disasters occur and describes those brands which set sail with multimillion-dollar campaigns behind them, only to sink without trace. Matt Haig starts with classic examples from every era of branding and moves towards more recent failures. The book is also intended to provide some practical value: each brand scenario includes a checklist of "lessons learnt", providing "how not to" advice. With 80 per cent of all new product launches failing, and Fortune...
Brand Failures by Matt Haig is 310 pages long, and a total of 77,500 words.
This makes it 105% the length of the average book. It also has 95% more words than the average book.
The average oral reading speed is 183 words per minute. This means it takes 7 hours and 3 minutes to read Brand Failures aloud.
Brand Failures is suitable for students ages 12 and up.
Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.
When deciding what to show young students always use your best judgement and consult a professional.
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