How Long to Read Brand Loyalty in Bangladesh

How Long Does it Take to Read Brand Loyalty in Bangladesh?

It takes the average reader 4 hours and 1 minute to read Brand Loyalty in Bangladesh by Dr. Md. Uzir Hossain Uzir

Assuming a reading speed of 250 words per minute. Learn more

Description

A brand is a valuable asset, and loyalty to a particular brand is the source of revenue and profitability of the business. Brand loyalty is significant for the business growth and expansion of companies in the electronics sector. A populated country, Bangladesh has a substantial expenditure on electronic appliances, and the demand for these household items increases over the period; however, customers are not always loyal to a particular brand. Marketing literature shows that customer satisfaction and brand confidence directly affect brand loyalty, and brand trust mediates their relationship. Due to the technological advance of social media, technology has an essential role in the customer's decision to buy household appliances. The existing literature has not focused on this massive demand for electronic appliances, customer satisfaction, loyalty, trust, and social media's significant role in consumer buying behavior. The book shoed the investigation of the effect of customer satisfaction and brand trust of electronic home appliances on brand loyalty and the mediating role of brand trust in customer satisfaction and trust relationship. The study also examined the extent to which customers believe social media information influences them. The study gathered data from 523 Bangladeshi respondents from Dhaka by conducting a survey. The data were analyzed with SPSS and CB-SEM (AMOS) for the hypothesis test. The findings revealed that customer satisfaction and brand trust significantly impact brand loyalty, and social media moderates those significant relationships. The result of the study contributed to the expectancy-disconfirmation theory, trust-commitment theory, brand loyalty theory, and theory of reasoned action by presenting empirically-based insight into customer satisfaction, brand trust, and brand loyalty constructs in electronic home appliances in Bangladesh. In addition, the results provided a practical insight into marketing and brand management. They suggested the practicing managers in developing product quality with customer preference, building trust through maintaining brand image and creating awareness among the customers, and considering the significance of social media and its usage. The research used probabilistic sampling techniques, both rural and urban customers, only a single home appliance, and PLS-SEM statistical tool for analysis. Future researchers could focus and include other variables such as price or advertising; consider loyalty separately, and use both urban and rural customers to have better predictions.

How long is Brand Loyalty in Bangladesh?

Brand Loyalty in Bangladesh by Dr. Md. Uzir Hossain Uzir is 241 pages long, and a total of 60,491 words.

This makes it 81% the length of the average book. It also has 74% more words than the average book.

How Long Does it Take to Read Brand Loyalty in Bangladesh Aloud?

The average oral reading speed is 183 words per minute. This means it takes 5 hours and 30 minutes to read Brand Loyalty in Bangladesh aloud.

What Reading Level is Brand Loyalty in Bangladesh?

Brand Loyalty in Bangladesh is suitable for students ages 12 and up.

Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.

When deciding what to show young students always use your best judgement and consult a professional.

Where Can I Buy Brand Loyalty in Bangladesh?

Brand Loyalty in Bangladesh by Dr. Md. Uzir Hossain Uzir is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.

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