How Long to Read Corporate Reputation and Social Activism

How Long Does it Take to Read Corporate Reputation and Social Activism?

It takes the average reader 4 hours and 26 minutes to read Corporate Reputation and Social Activism by David Besanko

Assuming a reading speed of 250 words per minute. Learn more

Description

A firm's reputation is an asset that can be built or harmed over time and most companies invest in their good standing. This can be challenged or threatened by activists seeking to change the firm's behavior, especially to reduce negative externalities and other social harms that a company may be creating. The strategic interaction takes place in the realm of private politics and corporate social responsibility-perceptions and actions of the company, activists, and the public audience-rather than that of public policy, including regulation. In Corporate Reptutation and Social Activism Jose Miguel Abito, David Besanko, and Daniel Diermeier argue that harm to a firm's reputation is one of the strongest and most practical tools of contemporary corporate activism and explains the numerous campaigns as well as the response of companies. Through a straightforward dynamic model focusing on the interaction of the firm and activists, the authors show how both the firm's existing reputation and various activist tactics influence actions and outcomes of both the firm and the activists. Among their insights are that as a firm's reputation grows, it tends to coast on its reputation by reducing its private regulation, or voluntary adoption of internal rules that constrain certain company behavior. Activists can keep the firm from coasting in two ways: the firm acts more responsibly to protect its reputation in anticipation of activist campaigns, and a firm whose reputation is harmed by a campaign engages more responsibly to repair its reputation. The book explores how activists choose among potential targets and the different tactics activists can use to harm firms' reputations, including criticism, which has a potentially mild impact on the firm's reputation, confrontation, which can cause a reputational crisis in which the firm's reputation can be dramatically impaired, and rewards, which increase a firm's reputation. These can have different effects on firm behavior. The authors also examine whether campaigns by activists advance or harm social welfare. The result is a sweeping overview of an evolving and increasingly important phenomenon that combines rigorous modeling and that generates a rich set of empirical implications that will interest researchers in economics, business and management, sociology, and political science.

How long is Corporate Reputation and Social Activism?

Corporate Reputation and Social Activism by David Besanko is 263 pages long, and a total of 66,539 words.

This makes it 89% the length of the average book. It also has 81% more words than the average book.

How Long Does it Take to Read Corporate Reputation and Social Activism Aloud?

The average oral reading speed is 183 words per minute. This means it takes 6 hours and 3 minutes to read Corporate Reputation and Social Activism aloud.

What Reading Level is Corporate Reputation and Social Activism?

Corporate Reputation and Social Activism is suitable for students ages 12 and up.

Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.

When deciding what to show young students always use your best judgement and consult a professional.

Where Can I Buy Corporate Reputation and Social Activism?

Corporate Reputation and Social Activism by David Besanko is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.

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