It takes the average reader 2 hours and 55 minutes to read Creativity and Advertising by Andrew McStay
Assuming a reading speed of 250 words per minute. Learn more
Creativity and Advertising develops novel ways to theorise advertising and creativity. Arguing that combinatory accounts of advertising based on representation, textualism and reductionism are of limited value, Andrew McStay suggests that advertising and creativity are better recognised in terms of the 'event'. Drawing on a diverse set of philosophical influences including Scotus, Spinoza, Vico, Kant, Schiller, James, Dewey, Schopenhauer, Whitehead, Bataille, Heidegger and Deleuze, the book posits a sensational, process-based, transgressive, lived and embodied approach to thinking about...
Creativity and Advertising by Andrew McStay is 173 pages long, and a total of 43,769 words.
This makes it 58% the length of the average book. It also has 53% more words than the average book.
The average oral reading speed is 183 words per minute. This means it takes 3 hours and 59 minutes to read Creativity and Advertising aloud.
Creativity and Advertising is suitable for students ages 10 and up.
Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.
When deciding what to show young students always use your best judgement and consult a professional.
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