How Long to Read Customer Relationship Management: Concepts & Application

How Long Does it Take to Read Customer Relationship Management: Concepts & Application?

It takes the average reader 6 hours and 25 minutes to read Customer Relationship Management: Concepts & Application by Alok Kumar

Assuming a reading speed of 250 words per minute. Learn more

Description

Bridging the chasm between theory and practice, this unique book puts the evolving discipline of CRM/Relationship Marketing in a holistic perspective. The book lucidly covers in detail topics like the concept and context of CRM, types of customers, customer value, and technology of CRM, managing customer relationships, consumer research, CRM strategy, CRM measurement and HR in CRM. The text is interspersed with a profusion of cases and examples from various businesses. Service verticals covered include banking, retail, telecom, airlines and electronic media. The book helps students / practitioners and general management to gain insights into valuable customer relationships.

How long is Customer Relationship Management: Concepts & Application?

Customer Relationship Management: Concepts & Application by Alok Kumar is 376 pages long, and a total of 96,256 words.

This makes it 127% the length of the average book. It also has 118% more words than the average book.

How Long Does it Take to Read Customer Relationship Management: Concepts & Application Aloud?

The average oral reading speed is 183 words per minute. This means it takes 8 hours and 45 minutes to read Customer Relationship Management: Concepts & Application aloud.

What Reading Level is Customer Relationship Management: Concepts & Application?

Customer Relationship Management: Concepts & Application is suitable for students ages 12 and up.

Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.

When deciding what to show young students always use your best judgement and consult a professional.

Where Can I Buy Customer Relationship Management: Concepts & Application?

Customer Relationship Management: Concepts & Application by Alok Kumar is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.

To buy Customer Relationship Management: Concepts & Application by Alok Kumar on Amazon click the button below.