It takes the average reader to read Exploring Direct Marketing by Lisa O'Malley
Assuming a reading speed of 250 words per minute. Learn more
Exploring Direct Marketing is the first real UK/European text on direct marketing. It is a core introductory text for courses on direct marketing at undergraduate level and as a supplementary text for courses in marketing communications or distribution. Exploring Direct Marketing takes the student through the origins of direct and database marketing, various aspects of DM, privacy legislation and the role of DM in the marketing mix.
Exploring Direct Marketing by Lisa O'Malley is 0 pages long, and a total of 0 words.
This makes it 0% the length of the average book. It also has 0% more words than the average book.
The average oral reading speed is 183 words per minute. This means it takes to read Exploring Direct Marketing aloud.
Exploring Direct Marketing is suitable for students ages 2 and up.
Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.
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