How Long to Read Geodemographics for Marketers

By Barry Leventhal

How Long Does it Take to Read Geodemographics for Marketers?

It takes the average reader 3 hours and 53 minutes to read Geodemographics for Marketers by Barry Leventhal

Assuming a reading speed of 250 words per minute. Learn more

Description

Geodemographics, the process of analyzing survey data to profile economic and demographic characteristics of populations, is a successful data-driven analysis tool for marketers. Geodemographic classifications are widely embedded in customer databases and market research datasets. Written by a leading UK authority on geodemographics, Geodemographics for Marketers provides marketers with the know-how to leverage it as an effective research tool to identify location-based segments for highly targeted marketing. International in scope and impartial in its approach, this book demonstrates how to implement geodemographics techniques for practical application in retail, financial services and telecommunications as well as the public sector. Geodemographics for Marketers includes numerous case studies, from the automotive, retail and telecommunications sectors to the public sector, that illustrate core concepts and how they can be applied to gain positive results. It is also supported by a range of online resources, including figures, practical sessions and learning feedback. The book also incorporates the newly introduced generation of classifications, as well as a discussion of the key decisions of the proposed 2021 census.

How long is Geodemographics for Marketers?

Geodemographics for Marketers by Barry Leventhal is 232 pages long, and a total of 58,464 words.

This makes it 78% the length of the average book. It also has 71% more words than the average book.

How Long Does it Take to Read Geodemographics for Marketers Aloud?

The average oral reading speed is 183 words per minute. This means it takes 5 hours and 19 minutes to read Geodemographics for Marketers aloud.

What Reading Level is Geodemographics for Marketers?

Geodemographics for Marketers is suitable for students ages 12 and up.

Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.

When deciding what to show young students always use your best judgement and consult a professional.

Where Can I Buy Geodemographics for Marketers?

Geodemographics for Marketers by Barry Leventhal is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.

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