It takes the average reader 2 hours and 40 minutes to read Great Clients by Ullman
Assuming a reading speed of 250 words per minute. Learn more
It's no secret that most advertising is silly, irritating, and boring. Everywhere we go, irrelevant ad-noise clutters our physical and mental environments. More importantly, it simply doesn't work. If your company's advertising doesn't rise above the fray, you probably blame your agency--they're not giving you their best work, or they "just don't get it." But consider this: you might be the problem. After nearly five decades in the advertising business, David Ullman has learned a few things about how to make effective ads. Forget the Mad Men image of a lone creative generating brilliant insights. David was on Madison Avenue in the '60s and '70s--that's not how it worked then, and it doesn't work that way now. Great advertising comes from great relationships. It comes from clear communication, shared goals, and trust. And all of those start with great clients. The tips and insights in this book show exactly how to work with your agency to ensure the work they produce is the best it can be. It's simple--learn how to be a great client, and you'll get great advertising.
Great Clients by Ullman is 160 pages long, and a total of 40,000 words.
This makes it 54% the length of the average book. It also has 49% more words than the average book.
The average oral reading speed is 183 words per minute. This means it takes 3 hours and 38 minutes to read Great Clients aloud.
Great Clients is suitable for students ages 10 and up.
Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.
When deciding what to show young students always use your best judgement and consult a professional.
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