How Long to Read Integrated Marketing Communications with Online Study Tools 12 Months

By Bill Chitty

How Long Does it Take to Read Integrated Marketing Communications with Online Study Tools 12 Months?

It takes the average reader 9 hours and 35 minutes to read Integrated Marketing Communications with Online Study Tools 12 Months by Bill Chitty

Assuming a reading speed of 250 words per minute. Learn more

Description

Organisations continually use integrated marketing communications to achieve a competitive advantage and meet their marketing objectives. This 5th edition of Integrated Marketing Communications emphasises digital and interactive marketing, the most dynamic and crucial components to a successful IMC campaign today. Incorporating the most up-to-date theories and practice, this text clearly explains and demonstrates how to best select and co-ordinate all of a brand's marketing communications elements to effectively engage the target market. Chapters adopt an integrative approach to examine marketing communications from both a consumer's and marketer's perspective. With a new chapter on digital and social marketing addressing the development of interactive media in IMC and new IMC profiles featuring Australian marketer's, along with a wide range of local and global examples including: Spotify, Pandora, Snapchat, Palace Cinemas, Woolworths, KFC, Old Spice, Telstra, Colgate and QANTAS, this text has never been so relevant for students studying IMC today. Unique to the text, is a series of new student and instructor IMC videos showing students how key objectives in IMC theory are applied by real businesses.

How long is Integrated Marketing Communications with Online Study Tools 12 Months?

Integrated Marketing Communications with Online Study Tools 12 Months by Bill Chitty is 558 pages long, and a total of 143,964 words.

This makes it 188% the length of the average book. It also has 176% more words than the average book.

How Long Does it Take to Read Integrated Marketing Communications with Online Study Tools 12 Months Aloud?

The average oral reading speed is 183 words per minute. This means it takes 13 hours and 6 minutes to read Integrated Marketing Communications with Online Study Tools 12 Months aloud.

What Reading Level is Integrated Marketing Communications with Online Study Tools 12 Months?

Integrated Marketing Communications with Online Study Tools 12 Months is suitable for students ages 12 and up.

Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.

When deciding what to show young students always use your best judgement and consult a professional.

Where Can I Buy Integrated Marketing Communications with Online Study Tools 12 Months?

Integrated Marketing Communications with Online Study Tools 12 Months by Bill Chitty is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.

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