How Long to Read International Marketing

How Long Does it Take to Read International Marketing?

It takes the average reader 10 hours and 41 minutes to read International Marketing by John Shaw

Assuming a reading speed of 250 words per minute. Learn more

Description

Marketing is a universal activity that is widely applicable, regardless of the political, social or economic systems of a particular country. However, this doesn't mean that consumers in different parts of the world should be satisified in the same way. The 4th edition of International Marketing has been written to enable managers and scholars to meet the international challenges they face everyday. It provides the solid foundation required to understand the complexities of marketing on a global scale. The book has been fully updated with topical case studies, examples of contemporary marketing campaigns, the most relevant discussion topics as well as the most up-to-date theories, references and research findings. It is this combination of theory and practice that makes this textbook truly unique, presenting a fully rounded view of the topic rather than an anecodotal or descriptive one alone. The book includes chapters on: * Trade distortions and marketing barriers * Political and legal environments * Culture * Consumer behaviour * Marketing research * Promotion and pricing strategies * Currencies and foreign exchange Accessibly written and designed, this book is the most international book on marketing available that can be used by undergraduates and postgraduates the world over. A companion website provides additional material for lecturers and students alike.

How long is International Marketing?

International Marketing by John Shaw is 619 pages long, and a total of 160,321 words.

This makes it 209% the length of the average book. It also has 196% more words than the average book.

How Long Does it Take to Read International Marketing Aloud?

The average oral reading speed is 183 words per minute. This means it takes 14 hours and 36 minutes to read International Marketing aloud.

What Reading Level is International Marketing?

International Marketing is suitable for students ages 12 and up.

Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.

When deciding what to show young students always use your best judgement and consult a professional.

Where Can I Buy International Marketing?

International Marketing by John Shaw is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.

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