How Long to Read Market-Driven Thinking

By Arch G. Woodside

How Long Does it Take to Read Market-Driven Thinking?

It takes the average reader 5 hours and 38 minutes to read Market-Driven Thinking by Arch G. Woodside

Assuming a reading speed of 250 words per minute. Learn more

Description

Market-Driven Thinking provides a useful mental model and tools for learning about how executives and customers think within marketplace contexts. When the need to learn about how executives and customer think is recognized, a solution is usually implemented automatically, with no thought given to the relative worth of alternative methods to learn fill the need. Thus, the "dominant logics" (most often implemented methods) to learn about thinking are written surveys and focus group interviews--two research methods that that almost always fail to provide valid and useful answers on how and why executives and customers think the way they do. Through descriptive research, MDT examines the actual thinking and actions by executives and customers related to making marketplace decisions. The book aims to achieve three objectives: * Increase the reader's knowledge of the unconscious and conscious thinking processes of participants marketplace contexts * Provide research tools useful for revealing the unconscious and conscious thinking processes of executives and customers * Provide in-depth examples of these research tools in both business-to-business and business-to-consumer contexts This book asks how we actually go about thinking, examining this process and its influences within the context of B2B and B2C marketplaces in developed nations.

How long is Market-Driven Thinking?

Market-Driven Thinking by Arch G. Woodside is 328 pages long, and a total of 84,624 words.

This makes it 111% the length of the average book. It also has 103% more words than the average book.

How Long Does it Take to Read Market-Driven Thinking Aloud?

The average oral reading speed is 183 words per minute. This means it takes 7 hours and 42 minutes to read Market-Driven Thinking aloud.

What Reading Level is Market-Driven Thinking?

Market-Driven Thinking is suitable for students ages 12 and up.

Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.

When deciding what to show young students always use your best judgement and consult a professional.

Where Can I Buy Market-Driven Thinking?

Market-Driven Thinking by Arch G. Woodside is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.

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