How Long to Read Marketing: Real People, Real Decisions eBook

How Long Does it Take to Read Marketing: Real People, Real Decisions eBook?

It takes the average reader 11 hours and 22 minutes to read Marketing: Real People, Real Decisions eBook by Michael R. Solomon

Assuming a reading speed of 250 words per minute. Learn more

Description

Real People, Real Decisions is the only text to introduce marketing from the perspective of real people who make real marketing decisions at leading companies every day. Marketing is about the flesh and blood people who need to make tough decisions about the best way to develop a new product, or about how to make a product so irresistible that it flies off store shelves. With this book, the authors show how marketing can come alive when practiced by real people who make real choices. Imagine you are Dr Steve Perry, Commercial Director of Visa Europe the world’s leading electronic payment system and one of the top ten sponsors of the Olympics, Para Olympics and FIFA World Cup. Visa have developed V PAY which is the first trans European chip and pin payment system and the question facing Dr Steve Perry was, how does Visa Europe try to move European banks over to V PAY as the preferred payment card solution? Please note that the product you are purchasing does not include MyMarketingLab. MyMarketingLab Join over 11 million students benefiting from Pearson MyLabs. This title can be supported by MyMarketingLab, an online homework and tutorial system designed to test and build your understanding. Would you like to use the power of MyMarketingLab to accelerate your learning? You need both an access card and a course ID to access MyMarketingLab. These are the steps you need to take: 1. Make sure that your lecturer is already using the system Ask your lecturer before purchasing a MyLab product as you will need a course ID from them before you can gain access to the system. 2. Check whether an access card has been included with the book at a reduced cost If it has, it will be on the inside back cover of the book. 3. If you have a course ID but no access code, you can benefit from MyMarketingLab at a reduced price by purchasing a pack containing a copy of the book and an access code for MyMarketingLab (ISBN:9780273758594) 4. If your lecturer is using the MyLab and you would like to purchase the product... Go to www.pearsonmylabandmastering.com/global/mymarketinglab to buy access to this interactive study programme. For educator access, contact your Pearson representative. To find out who your Pearson representative is, visit www.pearsoned.co.uk/replocator

How long is Marketing: Real People, Real Decisions eBook?

Marketing: Real People, Real Decisions eBook by Michael R. Solomon is 659 pages long, and a total of 170,681 words.

This makes it 222% the length of the average book. It also has 209% more words than the average book.

How Long Does it Take to Read Marketing: Real People, Real Decisions eBook Aloud?

The average oral reading speed is 183 words per minute. This means it takes 15 hours and 32 minutes to read Marketing: Real People, Real Decisions eBook aloud.

What Reading Level is Marketing: Real People, Real Decisions eBook?

Marketing: Real People, Real Decisions eBook is suitable for students ages 12 and up.

Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.

When deciding what to show young students always use your best judgement and consult a professional.

Where Can I Buy Marketing: Real People, Real Decisions eBook?

Marketing: Real People, Real Decisions eBook by Michael R. Solomon is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.

To buy Marketing: Real People, Real Decisions eBook by Michael R. Solomon on Amazon click the button below.