It takes the average reader 4 hours to read No B.S. Grassroots Marketing by Dan S. Kennedy
Assuming a reading speed of 250 words per minute. Learn more
Millionaire maker Dan S. Kennedy and local-level marketing specialist Jeff Slutsky empower small business owners to take on big box companies and distant discounters using their best asset—their ability to bond directly with their consumers. Small business entrepreneurs are armed to go “grassroots” given winning strategies to take their marketing to the street level resulting in higher customer retention, greater referrals, and a thriving business for the long-term. About the Book Kennedy and Slutsky dare small business owners to break free of the ingrained tendencies to “advertise when you need more customers” and to copycat what they see big, national companies doing. Local business owners are urged to add some politicking to their business presence, focusing their marketing on directly connecting with their customers, integrating them into their community and even, their daily activities. Kennedy and Slutsky deliver creative, high impact alternatives and supplements to disappointing traditional advertising and new media including strategies for gaining free advertising from local news media, creating events that multiply customers, and effectively using direct mail. Small business owners also uncover surefire tactics that capitalize on their neighborhoods, the four walls of their business, and the internet, reaching their local customers and creating a sense of a personal relationship. Throughout their lesson in going grassroots, Kennedy and Slutsky also reveal the nine inconvenient truths of grassroots marketing, keeping small business owners on track and on their way local business stardom. Features • Presents a marketing approach specifically engineered for small (local) businesses • Reveals 9 No B.S. inconvenient truths and how to implement them • Illustrates concepts with examples from practicing business owners • From Dan Kennedy, author of the popular No B.S. books including No B.S. series, which shipped more than 250,000 copies • Identifies what’s wrong with traditional and new media advertising • Offers methodology to break free from ingrained tendencies and copycat marketing
No B.S. Grassroots Marketing by Dan S. Kennedy is 240 pages long, and a total of 60,000 words.
This makes it 81% the length of the average book. It also has 73% more words than the average book.
The average oral reading speed is 183 words per minute. This means it takes 5 hours and 27 minutes to read No B.S. Grassroots Marketing aloud.
No B.S. Grassroots Marketing is suitable for students ages 12 and up.
Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.
When deciding what to show young students always use your best judgement and consult a professional.
No B.S. Grassroots Marketing by Dan S. Kennedy is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.
To buy No B.S. Grassroots Marketing by Dan S. Kennedy on Amazon click the button below.
Buy No B.S. Grassroots Marketing on Amazon