It takes the average reader 10 hours and 3 minutes to read Principles of Marketing by Gary Armstrong
Assuming a reading speed of 250 words per minute. Learn more
The 6th edition of Principles of Marketing makes the road to learning and teaching marketing more effective, easier and more enjoyable than ever. Today’s marketing is about creating customer value and building profitable customer relationships. With even more new Australian and international case studies, engaging real-world examples and up-to-date information, Principles of Marketing shows students how customer value–creating and capturing it–drives every effective marketing strategy. The 6th edition is a thorough revision, reflecting the latest trends in marketing, including new coverage of social media, mobile and other digital technologies. In addition, it covers the rapidly changing nature of customer relationships with both companies and brands, and the tools marketers use to create deeper consumer involvement.
Principles of Marketing by Gary Armstrong is 601 pages long, and a total of 150,851 words.
This makes it 203% the length of the average book. It also has 184% more words than the average book.
The average oral reading speed is 183 words per minute. This means it takes 13 hours and 44 minutes to read Principles of Marketing aloud.
Principles of Marketing is suitable for students ages 12 and up.
Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.
When deciding what to show young students always use your best judgement and consult a professional.
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