How Long to Read Research Methods in Luxury Management

How Long Does it Take to Read Research Methods in Luxury Management?

It takes the average reader 4 hours and 40 minutes to read Research Methods in Luxury Management by Michael J. G. Parnwell

Assuming a reading speed of 250 words per minute. Learn more

Description

This is one of the first textbooks to explore the research process within the specific context of luxury brand management. It adopts a case-rich approach, informed by original research, to guide the reader through the various stages of the research process from conception to completion and application. Beginning with a summary of past and present research in the field of luxury, the book then outlines the fundamental principles of research, paying particular attention to representativeness and contextualisation, before guiding readers through the intricacies of research design. Further topics include the nature of data in the field of luxury, the research challenges facing luxury practitioners, quantitative and qualitative research methods for luxury brand management specialists, analytical techniques, and guidance for presenting and applying research findings within the luxury environment. Real-world examples and case studies are provided in each chapter, and the book rounds off with some review challenges and problem-solving exercises to facilitate self-learning. Research Methods in Luxury Management is essential reading for postgraduate and advanced undergraduate courses in luxury brand management, luxury marketing and luxury strategy. It will also be a useful tool for practitioners and problem-solvers within and beyond the luxury industry.

How long is Research Methods in Luxury Management?

Research Methods in Luxury Management by Michael J. G. Parnwell is 275 pages long, and a total of 70,125 words.

This makes it 93% the length of the average book. It also has 86% more words than the average book.

How Long Does it Take to Read Research Methods in Luxury Management Aloud?

The average oral reading speed is 183 words per minute. This means it takes 6 hours and 23 minutes to read Research Methods in Luxury Management aloud.

What Reading Level is Research Methods in Luxury Management?

Research Methods in Luxury Management is suitable for students ages 12 and up.

Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.

When deciding what to show young students always use your best judgement and consult a professional.

Where Can I Buy Research Methods in Luxury Management?

Research Methods in Luxury Management by Michael J. G. Parnwell is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.

To buy Research Methods in Luxury Management by Michael J. G. Parnwell on Amazon click the button below.