It takes the average reader 6 hours and 19 minutes to read The Multinational Enterprise by Mark Casson
Assuming a reading speed of 250 words per minute. Learn more
This book summarises Mark Casson’s recent research on the multinational enterprise. This work is firmly rooted in history and examines the evolution of the internalisation theory of the multinational enterprise over the past forty years and, in the light of this, considers its potential for further development. The book also explores internationalisation theory in respect to marketing and brands, the supply chain, risk management as well as methodology.
The Multinational Enterprise by Mark Casson is 368 pages long, and a total of 94,944 words.
This makes it 124% the length of the average book. It also has 116% more words than the average book.
The average oral reading speed is 183 words per minute. This means it takes 8 hours and 38 minutes to read The Multinational Enterprise aloud.
The Multinational Enterprise is suitable for students ages 12 and up.
Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.
When deciding what to show young students always use your best judgement and consult a professional.
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