How Long to Read The Rational Consumer: Bad for Business and Politics

How Long Does it Take to Read The Rational Consumer: Bad for Business and Politics?

It takes the average reader 2 hours and 43 minutes to read The Rational Consumer: Bad for Business and Politics by Nyamnjoh, Francis B.

Assuming a reading speed of 250 words per minute. Learn more

Description

This book discusses the seminal role played by Edward Bernays, a nephew of Sigmund Freud, in the founding of American-style public relations – persuasive communication through manipulation of symbols – and his huge (and cynical) impact on the American economic and political scene. It provides a substantiated and convincing explanation for what is happening today in Donald Trump’s America. In the form of a history of ideas, the book makes clear that the present Trumpian manipulation of democracy and what it means to be American has a long pre-history and continues to go through different phases, involving the cultivation and institutionalisation of strong bonds between business and politics. The book shows how this is intimately linked with a science, intellectualism and practice informed by a series of binary oppositions in human action and interaction (e.g. rationality and irrationality, reason and emotion, mind and body, brain and heart, insider and outsider, us and them) and how unpredictable human nature really is. It makes a convincing argument that being human depends on how successfully we are able to negotiate such apparently contradictory binaries with the intricacies and dynamism of human agency. It is rich and thought provoking and very timely, given the exclusionary politics of fear, anger, hate and nativism we see unfolding not only in the USA but all over the world.

How long is The Rational Consumer: Bad for Business and Politics?

The Rational Consumer: Bad for Business and Politics by Nyamnjoh, Francis B. is 162 pages long, and a total of 40,824 words.

This makes it 55% the length of the average book. It also has 50% more words than the average book.

How Long Does it Take to Read The Rational Consumer: Bad for Business and Politics Aloud?

The average oral reading speed is 183 words per minute. This means it takes 3 hours and 43 minutes to read The Rational Consumer: Bad for Business and Politics aloud.

What Reading Level is The Rational Consumer: Bad for Business and Politics?

The Rational Consumer: Bad for Business and Politics is suitable for students ages 10 and up.

Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.

When deciding what to show young students always use your best judgement and consult a professional.

Where Can I Buy The Rational Consumer: Bad for Business and Politics?

The Rational Consumer: Bad for Business and Politics by Nyamnjoh, Francis B. is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.

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