How Long to Read The Rise of Collaborative Consumption on the Example of Couchsurfing

How Long Does it Take to Read The Rise of Collaborative Consumption on the Example of Couchsurfing?

It takes the average reader and 27 minutes to read The Rise of Collaborative Consumption on the Example of Couchsurfing by Markus Karmann

Assuming a reading speed of 250 words per minute. Learn more

Description

Research Paper (undergraduate) from the year 2011 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1,0, Northeastern University of Boston, language: English, abstract: The objective of this paper is to analyze the emergence and the characteristics of collaborative consumption. Moreover, this paper examines the causes and underlying motivations for using Couchsurfing as one particular form of collaborative consumption by focusing on consumers. Lastly, we will provide potential implications of this trend for commercial organizations. In recent years economic life has changed more radically than in the past century altogether. Consumers and firms are getting away from the typical capitalistic principle of “buyers” and “sellers”. The new economies are rather defined by “users” and “suppliers”. Ownership, which was the underlying principle of decades of capitalism is not desirable anymore as it is “(..) considered outdated and out of place (..)” (Rifkin 2000, p. 5). Nowadays, firms are outsourcing and leasing cars, electronics and even people. It is just not important to own things anymore, but simply to have access to resources. Product life-cycles are becoming shorter and shorter and especially electronic goods are almost outdated shortly after their release. Therefore, companies need to be flexible and react quickly. The principle of ownership can just not fulfil the requirements of an ever-changing and fast-paced economy (Rifkin 2000). While consumers are still more reluctant towards this trend, they are picking up on it. Car-sharing or bike-sharing, for example, is becoming more and more popular in order to (simply) save money and thus replace traditional ways of just buying goods. Furthermore, people are increasingly aware of their (negotiation) power. Groupon, for instance , is only able to offer all these “blockbuster discounts” because there is a huge mass of people behind (it) to “negotiate” big bargains. The rise of the internet and modern communication is an important building block of developing this kind of network economy. Without modern communication it is just impossible to coordinate a network economy and to identify suppliers, users and their needs (Rifkin 2000). This general trend of (either) sharing goods or getting access to it is called “collaborative consumption”.

How long is The Rise of Collaborative Consumption on the Example of Couchsurfing?

The Rise of Collaborative Consumption on the Example of Couchsurfing by Markus Karmann is 27 pages long, and a total of 6,939 words.

This makes it 9% the length of the average book. It also has 8% more words than the average book.

How Long Does it Take to Read The Rise of Collaborative Consumption on the Example of Couchsurfing Aloud?

The average oral reading speed is 183 words per minute. This means it takes and 37 minutes to read The Rise of Collaborative Consumption on the Example of Couchsurfing aloud.

What Reading Level is The Rise of Collaborative Consumption on the Example of Couchsurfing?

The Rise of Collaborative Consumption on the Example of Couchsurfing is suitable for students ages 8 and up.

Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.

When deciding what to show young students always use your best judgement and consult a professional.

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