It takes the average reader 3 hours and 55 minutes to read The Third Screen by Chuck Martin
Assuming a reading speed of 250 words per minute. Learn more
The ultimate guide to mobile marketing - revised and updated! An American Express Open Forum Best Business Book We are in the midst of a technological revolution bigger than the television or the PC. How do we, as marketers, harness mobile technology to serve our customers most effectively? With the "first screen" - the television - companies sent ads directly into consumers' living rooms, reaching millions with one campaign. The "second screen" - the personal computer - increased interaction between companies and consumers and allowed for immediate customer feedback. Now, the "third screen" - the mobile device - changed the game in an even more revolutionary way. The Third Screen: The Ultimate Guide to Mobile Marketing defines the implications, strategies, and tactics used to thrive in business during the mobile revolution. This revised, updated edition links technological developments to behavioral changes, reveals the unexpected forces of the changes in mobile, and equips marketers and businesses for the future.
The Third Screen by Chuck Martin is 228 pages long, and a total of 58,824 words.
This makes it 77% the length of the average book. It also has 72% more words than the average book.
The average oral reading speed is 183 words per minute. This means it takes 5 hours and 21 minutes to read The Third Screen aloud.
The Third Screen is suitable for students ages 12 and up.
Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.
When deciding what to show young students always use your best judgement and consult a professional.
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