How Long to Read Activate Brand Purpose

How Long Does it Take to Read Activate Brand Purpose?

It takes the average reader 4 hours and 24 minutes to read Activate Brand Purpose by Scott Goodson

Assuming a reading speed of 250 words per minute. Learn more

Description

SHORTLISTED: Business Book Awards 2022 - International Business Book category CATEGORY SILVER WINNER: Axiom Awards 2022 - Business Commentary Category The greatest challenge facing leaders is activating and actioning purpose based brands to the people who matter inside the company and out. Recent statistics prove that more than 87% of consumers would purchase a product because a company advocated for an issue they cared about, and more than two-thirds would refuse to do so if the company supported an issue contrary to their beliefs. We live in an age of activism - the conscious consumer is more socially aware than ever before, and this is reflected in their buying habits. Yet, activism on behalf of brands is lagging. While many claim to be 'purpose driven', far too often this purpose is relegated to a plaque above the CEO's desk, and never goes any further. Or, worse, the 'purpose' is transparently used as a marketing ploy, but never acted upon in any real way. Activate Brand Purpose shows readers how to transform their brand's purpose into meaningful action by sparking a company wide cultural movement, beginning internally and permeating externally. Regardless of whether your purpose is lofty and socially conscious, or all business, focus on galvanizing people, and they will respond if you can prove that you care about that purpose, and that you're working to realize it, rather than simply chasing the next dollar. This book contains a clearly explained, proven framework that will make this happen.

How long is Activate Brand Purpose?

Activate Brand Purpose by Scott Goodson is 257 pages long, and a total of 66,049 words.

This makes it 87% the length of the average book. It also has 81% more words than the average book.

How Long Does it Take to Read Activate Brand Purpose Aloud?

The average oral reading speed is 183 words per minute. This means it takes 6 hours to read Activate Brand Purpose aloud.

What Reading Level is Activate Brand Purpose?

Activate Brand Purpose is suitable for students ages 12 and up.

Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.

When deciding what to show young students always use your best judgement and consult a professional.

Where Can I Buy Activate Brand Purpose?

Activate Brand Purpose by Scott Goodson is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.

To buy Activate Brand Purpose by Scott Goodson on Amazon click the button below.