How Long to Read Advanced Marketing Management

How Long Does it Take to Read Advanced Marketing Management?

It takes the average reader 5 hours and 22 minutes to read Advanced Marketing Management by Nikolaos Dimitriadis

Assuming a reading speed of 250 words per minute. Learn more

Description

Marketing as a practice is facing unprecedented challenges: a changing media landscape, an increasingly complex customer journey, innovative technologies, start-ups which disrupt traditional channels and a new generation of tech-savvy clients. How should students and practitioners adapt to this shifting landscape and address the skills gap that many of today's marketers face? Advanced Marketing Management prepares students for this new world of marketing. Since traditional marketing approaches fail to provide convincing solutions to modern business realities, a new approach is urgently needed if marketers are to regain trust within their organizations. Using contemporary examples, business case studies and supporting pedagogy, Advanced Marketing Management will provide a critical exploration into the more advanced aspects of marketing management, including the gap that exists between formal marketing literature and real-world practice, discussion of multidisciplinary tools, and the crucial evolution of the '4Ps'. Summarizing a large body of literature and academic research on new developments, this book is the go-to guide for students, lecturers and practitioners, wanting to succeed as modern marketers. Online resources include lecture slides and further questions for group discussion.

How long is Advanced Marketing Management?

Advanced Marketing Management by Nikolaos Dimitriadis is 321 pages long, and a total of 80,571 words.

This makes it 108% the length of the average book. It also has 98% more words than the average book.

How Long Does it Take to Read Advanced Marketing Management Aloud?

The average oral reading speed is 183 words per minute. This means it takes 7 hours and 20 minutes to read Advanced Marketing Management aloud.

What Reading Level is Advanced Marketing Management?

Advanced Marketing Management is suitable for students ages 12 and up.

Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.

When deciding what to show young students always use your best judgement and consult a professional.

Where Can I Buy Advanced Marketing Management?

Advanced Marketing Management by Nikolaos Dimitriadis is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.

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