How Long to Read Advertising & Promotion

How Long Does it Take to Read Advertising & Promotion?

It takes the average reader 10 hours and 27 minutes to read Advertising & Promotion by Michael Guolla

Assuming a reading speed of 250 words per minute. Learn more

Description

Guolla Advertising and Promotion: An IMC Perspective provides students with a basis for understanding the marketing communications process, how it influences consumer decision making, and how to develop promotional strategies. This text introduces students to advertising and promotion with an integrated marketing communications (IMC) perspective. IMC calls for a "big picture" approach to planning promotion programs and coordinating the communication tools described above to positively enhance a brand. To make effective promotional decisions, a promotional planner must decide how the IMC tools will work individually and collectively so that the organization can achieve its goals efficiently. Utilizing a decision oriented framework, the Seventh Canadian Edition offers current Canadian examples and data, an increased focus on social media and mobile technology, current theory, and visual balance through numerous figures and exhibits.

How long is Advertising & Promotion?

Advertising & Promotion by Michael Guolla is 608 pages long, and a total of 156,864 words.

This makes it 205% the length of the average book. It also has 192% more words than the average book.

How Long Does it Take to Read Advertising & Promotion Aloud?

The average oral reading speed is 183 words per minute. This means it takes 14 hours and 17 minutes to read Advertising & Promotion aloud.

What Reading Level is Advertising & Promotion?

Advertising & Promotion is suitable for students ages 12 and up.

Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.

When deciding what to show young students always use your best judgement and consult a professional.

Where Can I Buy Advertising & Promotion?

Advertising & Promotion by Michael Guolla is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.

To buy Advertising & Promotion by Michael Guolla on Amazon click the button below.