How Long to Read Advertising and the Marketplace

How Long Does it Take to Read Advertising and the Marketplace?

It takes the average reader 5 hours and 8 minutes to read Advertising and the Marketplace by Pepall, Lynne

Assuming a reading speed of 250 words per minute. Learn more

Description

This accessible and comprehensive textbook explores the role of advertising in the marketplace. It investigates how firms’ advertising strategies are informative, persuasive or add value to the product advertised. The book explains in detail empirical methodologies used to identify the impact of advertising on consumer demand and on market structure and reviews some recent empirical findings. It concludes with an in-depth exploration of digital advertising and auctions along with a framework for current antitrust investigations into two-sided platforms (Google, Facebook) that are funded by...

How long is Advertising and the Marketplace?

Advertising and the Marketplace by Pepall, Lynne is 304 pages long, and a total of 77,216 words.

This makes it 103% the length of the average book. It also has 94% more words than the average book.

How Long Does it Take to Read Advertising and the Marketplace Aloud?

The average oral reading speed is 183 words per minute. This means it takes 7 hours and 1 minute to read Advertising and the Marketplace aloud.

What Reading Level is Advertising and the Marketplace?

Advertising and the Marketplace is suitable for students ages 12 and up.

Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.

When deciding what to show young students always use your best judgement and consult a professional.

Where Can I Buy Advertising and the Marketplace?

Advertising and the Marketplace by Pepall, Lynne is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.

To buy Advertising and the Marketplace by Pepall, Lynne on Amazon click the button below.