It takes the average reader 6 hours and 25 minutes to read Applied Consumer Behaviour by Martin J. Evans
Assuming a reading speed of 250 words per minute. Learn more
This volume introduces comsumer behaviour in a marketing context, in which the basis of consumer orientation is laid together with marketing's response in the form of the marketing mix. It discusses the wider issues concerning consumer behaviour, arising from changes in the marketing environment along with the consumer response to marketing activities and innovation, inlcuding customer information processing and their response to new and repeat purchasing and the consumer decision making process.
Applied Consumer Behaviour by Martin J. Evans is 382 pages long, and a total of 96,264 words.
This makes it 129% the length of the average book. It also has 118% more words than the average book.
The average oral reading speed is 183 words per minute. This means it takes 8 hours and 46 minutes to read Applied Consumer Behaviour aloud.
Applied Consumer Behaviour is suitable for students ages 12 and up.
Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.
When deciding what to show young students always use your best judgement and consult a professional.
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