It takes the average reader 4 hours and 7 minutes to read Brand Page Attachment by Barbara Kleine-Kalmer
Assuming a reading speed of 250 words per minute. Learn more
Barbara Kleine-Kalmer analyses the impact of branding in social networks and introduces the construct of brand page attachment. On the basis of a comprehensive quantitative study she validates the construct as relevant for user behavior and investigates which instruments and antecedents influence brand page attachment. Through these conceptually and empirically profound analyses, the author detects interesting implications for the management of brands in the context of social media.
Brand Page Attachment by Barbara Kleine-Kalmer is 239 pages long, and a total of 61,901 words.
This makes it 81% the length of the average book. It also has 76% more words than the average book.
The average oral reading speed is 183 words per minute. This means it takes 5 hours and 38 minutes to read Brand Page Attachment aloud.
Brand Page Attachment is suitable for students ages 12 and up.
Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.
When deciding what to show young students always use your best judgement and consult a professional.
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