How Long to Read Branded in History

How Long Does it Take to Read Branded in History?

It takes the average reader 5 hours and 20 minutes to read Branded in History by Ramya Ramamurthy

Assuming a reading speed of 250 words per minute. Learn more

Description

What did advertising campaigns look like 100 years ago? How did early brands capture the imagination of Indian consumers? How deep are the roots of modern consumer behaviour in the country? Lux soaps, Jabakusum hair oil, Woodward's Gripe Water, Atlas Cycles, Dalda, Mafatlal Textiles - these evergreen brands have immortalized themselves by capitalizing on emerging trends for almost a hundred years. These popular brands as well as others lesser known (though equally iconic) can teach modern-day brands a thing or two about surviving in a market that is in constant flux. Focusing on a century bookended by two movements for independence, Branded in History draws readers into the fascinating story of how colonial Indian brands - both home-grown and foreign - were produced, distributed and marketed between 1847 and 1947, a time when branding as a concept was still in its infancy. From consumer goods to consumables, household utilities to toiletries, and heavy industries to medical supplies, this book explores the reasons behind the successes and failures of the earliest brands in the subcontinent, and presents valuable and relevant marketing lessons from an era gone by.

How long is Branded in History?

Branded in History by Ramya Ramamurthy is 320 pages long, and a total of 80,000 words.

This makes it 108% the length of the average book. It also has 98% more words than the average book.

How Long Does it Take to Read Branded in History Aloud?

The average oral reading speed is 183 words per minute. This means it takes 7 hours and 17 minutes to read Branded in History aloud.

What Reading Level is Branded in History?

Branded in History is suitable for students ages 12 and up.

Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.

When deciding what to show young students always use your best judgement and consult a professional.

Where Can I Buy Branded in History?

Branded in History by Ramya Ramamurthy is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.

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