How Long to Read Branding Online

How Long Does it Take to Read Branding Online?

It takes the average reader to read Branding Online by Keith Drew

Assuming a reading speed of 250 words per minute. Learn more

Description

"When Neil Armstrong and Buzz Aldrin completed the American Apollo 11 mission of walking on the moon, the first thing that greeted them on their return was a neon advertising sign. It simply read: Welcome back to Earth, home of Coca-Cola." "Brands and branding surround us. Very often, people make decisions, both conscious and unconscious, to eat, drink, buy, or wear particular products or labels because of a corporation's self-projected image. The Web is the newest weapon in the corporate world's assault on the consumer: it has the potential to deliver a company's identity in seconds and, as a result, affords businesses a whole new way of gaining customers - or losing them. As companies seek to build and develop their brands online, they are entering a completely new arena, moving beyond logos, slogans, and graphic identity, and into the customer's total experience of interacting with the brand." "Branding Online examines key aspects of branding on the internet, highlighting them with nineteen in-depth case studies from the UK, the US, Europe, and Asia. Featuring well-known design companies dealing with big brands, such as ABSOLUT, Levi's, Mercedes, and Nike, as well as smaller, innovative agencies, the book demonstrates the vital importance of knowing how to express a brand on the Web. Also included is a "Guide to Online Branding" - practical advice on how to become an online brand leader."--BOOK JACKET.Title Summary field provided by Blackwell North America, Inc. All Rights Reserved

How long is Branding Online?

Branding Online by Keith Drew is 0 pages long, and a total of 0 words.

This makes it 0% the length of the average book. It also has 0% more words than the average book.

How Long Does it Take to Read Branding Online Aloud?

The average oral reading speed is 183 words per minute. This means it takes to read Branding Online aloud.

What Reading Level is Branding Online?

Branding Online is suitable for students ages 2 and up.

Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.

When deciding what to show young students always use your best judgement and consult a professional.

Where Can I Buy Branding Online?

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