It takes the average reader 3 hours and 20 minutes to read Bright Lights and Dim Bulbs by Jonathan Salem Baskin
Assuming a reading speed of 250 words per minute. Learn more
This book is your resource and guide to better branding and marketing in 2010. It takes ideas culled from studies of 500 companies worldwide and analyses of 260 essays from the award-winning Dim Bulb blog to deliver: - 9 strategic trends that challenge the conventional wisdom - 86 tactical ideas you can start using tomorrow - 101 essays that add nuance, insight, and humor - Hundreds of tidbits, challenges, and possibilities to ponder - Useful indices by industry category and name, to make the book useful all year long In addition to his blog, Jonathan Salem Baskin writes columns for Advertising Age, Information Week, and Dagens Media, and co-hosts the popular podcast, Socializing Media. His book, Branding Only Works on Cattle (2008), was "savage and witty," according to The Economist, and earned him the label "merry iconoclast" from Publisher's Weekly. When he's not writing, Jonathan works with clients around the world to invent novel, cross-functional solutions to today's most intractable and challenging business problems. You can learn more at www.baskinbrand.com, and read the latest essays at dimbulb.typepad.com.
Bright Lights and Dim Bulbs by Jonathan Salem Baskin is 200 pages long, and a total of 50,000 words.
This makes it 67% the length of the average book. It also has 61% more words than the average book.
The average oral reading speed is 183 words per minute. This means it takes 4 hours and 33 minutes to read Bright Lights and Dim Bulbs aloud.
Bright Lights and Dim Bulbs is suitable for students ages 12 and up.
Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.
When deciding what to show young students always use your best judgement and consult a professional.
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