How Long to Read Business Report Microsoft Xbox. Marketing concept and strategy

By Stefan Lacher

How Long Does it Take to Read Business Report Microsoft Xbox. Marketing concept and strategy?

It takes the average reader and 12 minutes to read Business Report Microsoft Xbox. Marketing concept and strategy by Stefan Lacher

Assuming a reading speed of 250 words per minute. Learn more

Description

Seminar paper from the year 2004 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: High Distinction, Deakin University (Faculty of Business and Law), course: Marketing Management, language: English, abstract: By launching the game console Xbox, Microsoft did not only introduce a new product but stepped into a totally new market where there company did not have any experience yet. Although they had a huge marketing budget, they focused on spending it as effective as possible. Therefore Microsoft’s marketing team had to find out, who their target customers are and with what marketing strategy they could reach their challenging goal to become leader in the game console market. But has their way of segmenting the market and choosing a marketing mix for the Xbox really been successful? The Marketing concept consists of three principles that hold that achieving organizational objectives require determining needs and wants of targets markets and delivering the desired satisfactions more effectively and efficiently than competitors do (Hoffman et al 2003, pp.10-11). Microsoft took advantage of all three principles. Microsoft did put enormous effort in identifying potential customers’ needs. The research was concentrated on so called “hardcore gamers” who spend more than 25 hours playing a week. This group was seen as early adopters as well as opinion-leaders. Of high importance were an appealing design to young customers and performance like speed of the console and high quality of audio and graphics. [...]

How long is Business Report Microsoft Xbox. Marketing concept and strategy?

Business Report Microsoft Xbox. Marketing concept and strategy by Stefan Lacher is 12 pages long, and a total of 3,024 words.

This makes it 4% the length of the average book. It also has 4% more words than the average book.

How Long Does it Take to Read Business Report Microsoft Xbox. Marketing concept and strategy Aloud?

The average oral reading speed is 183 words per minute. This means it takes and 16 minutes to read Business Report Microsoft Xbox. Marketing concept and strategy aloud.

What Reading Level is Business Report Microsoft Xbox. Marketing concept and strategy?

Business Report Microsoft Xbox. Marketing concept and strategy is suitable for students ages 6 and up.

Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.

When deciding what to show young students always use your best judgement and consult a professional.

Where Can I Buy Business Report Microsoft Xbox. Marketing concept and strategy?

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