It takes the average reader 2 hours and 20 minutes to read Character Trademarks by John Mendenhall
Assuming a reading speed of 250 words per minute. Learn more
With the growing awareness of the value of character trademark symbols in product design, marketing, and promotion has come a resurgence of interest in these extraordinary icons. The popularity of the California Raisins and other recent examples attest to the appeal of character trademarks in popular culture. From Reddy Kilowatt to Colonel Sanders, there is humor and nostalgia in the humble, often "kitschy" images which have become classics of commercial folk art that every consumer can relate to. This engaging volume contains approximately one thousand trademarks from the past ninety years, as well as a "Hall of Fame" section profiling some of the classic characters with the history of their development. Chronicle Books is pleased to include this remarkable volume in its series of design books, including Trademarks of the 20's and 30's and Trademarks of the 40's and 50's.
Character Trademarks by John Mendenhall is 140 pages long, and a total of 35,000 words.
This makes it 47% the length of the average book. It also has 43% more words than the average book.
The average oral reading speed is 183 words per minute. This means it takes 3 hours and 11 minutes to read Character Trademarks aloud.
Character Trademarks is suitable for students ages 10 and up.
Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.
When deciding what to show young students always use your best judgement and consult a professional.
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