It takes the average reader 9 hours and 50 minutes to read Consumer Behaviour by Cathy M. Neal
Assuming a reading speed of 250 words per minute. Learn more
Marketing professionals and the broader business community recognise that the focus of business strategy must be on the consumer. This book presents the fundamental concepts in a contemporary context that encourages the development of decision-making and problem-solving skills. Applying these skills is critical for the assessment of buyer behaviour and the creation of superior marketing strategies. The book provides an extensive range of Asia Pacific case studies, broad coverage of the Internet and communication technologies, and meaningful student and instructor support.
Consumer Behaviour by Cathy M. Neal is 590 pages long, and a total of 147,500 words.
This makes it 199% the length of the average book. It also has 180% more words than the average book.
The average oral reading speed is 183 words per minute. This means it takes 13 hours and 26 minutes to read Consumer Behaviour aloud.
Consumer Behaviour is suitable for students ages 12 and up.
Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.
When deciding what to show young students always use your best judgement and consult a professional.
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