It takes the average reader 3 hours and 13 minutes to read Consuption and Branding Value Networks in New Media Markets by Zvezdan Vukanovic
Assuming a reading speed of 250 words per minute. Learn more
This volume features contributions from WMEMC 2012, an international media conference held in Thessaloniki, Greece. It examines in both descriptive and analytical ways, how new media market consumption is evolving as a subdiscipline of media business. New media is an extension of traditional media industries, yet it is distinctly different in its nature and ability to build relationships among users. New media consumption patterns have transformed media—they have shattered the very idea of a linear and static medium. What electricity and combustion engine were to the early 20th century, software is to the early 21st century. New case studies and company profiles in this monograph provide practical examples of how media industry and market have successfully implemented these strategies, using the newest social media consumption and branding tools.
Consuption and Branding Value Networks in New Media Markets by Zvezdan Vukanovic is 192 pages long, and a total of 48,384 words.
This makes it 65% the length of the average book. It also has 59% more words than the average book.
The average oral reading speed is 183 words per minute. This means it takes 4 hours and 24 minutes to read Consuption and Branding Value Networks in New Media Markets aloud.
Consuption and Branding Value Networks in New Media Markets is suitable for students ages 10 and up.
Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.
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