How Long to Read Contemporary Marketing and Human Resource Management in the Hotel Industry

How Long Does it Take to Read Contemporary Marketing and Human Resource Management in the Hotel Industry?

It takes the average reader and 49 minutes to read Contemporary Marketing and Human Resource Management in the Hotel Industry by Christoph Muller

Assuming a reading speed of 250 words per minute. Learn more

Description

Research Paper (undergraduate) from the year 2010 in the subject Business economics - Business Management, Corporate Governance, grade: A, Prifysgol Cymru University of Wales, language: English, abstract: This paper aims to make appropriate recommendations, corroborated by academic and practical knowledge, that should contribute to the turnaround of the ailing Prague Hotel. The recommendations are based on the case study information provided in the appendix. Given the increasing importance of the internet the paper devotes considerable attention to online marketing activities. In particular, it focuses on online distribution, web design, search engine optimisation and online advertising, but it will also refer to market segmentation as well as product and pricing strategies. The impact of information technology on the hotel industry is highlighted by a separate case study of the hotel chain Omena Hotels. In addition, an industry analysis using Michael Porter's Five Forces model is provided in the appendix. Since employees make a significant contribution to guest satisfaction and eventually business success, the paper refers to the key factors that affect employee motivation, satisfaction and retention. Due to the complexity of the aspects covered in this paper and the need to clarify some of them more comprehensively, appendices are provided that include more detailed information and practical examples.

How long is Contemporary Marketing and Human Resource Management in the Hotel Industry?

Contemporary Marketing and Human Resource Management in the Hotel Industry by Christoph Muller is 48 pages long, and a total of 12,384 words.

This makes it 16% the length of the average book. It also has 15% more words than the average book.

How Long Does it Take to Read Contemporary Marketing and Human Resource Management in the Hotel Industry Aloud?

The average oral reading speed is 183 words per minute. This means it takes 1 hour and 7 minutes to read Contemporary Marketing and Human Resource Management in the Hotel Industry aloud.

What Reading Level is Contemporary Marketing and Human Resource Management in the Hotel Industry?

Contemporary Marketing and Human Resource Management in the Hotel Industry is suitable for students ages 8 and up.

Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.

When deciding what to show young students always use your best judgement and consult a professional.

Where Can I Buy Contemporary Marketing and Human Resource Management in the Hotel Industry?

Contemporary Marketing and Human Resource Management in the Hotel Industry by Christoph Muller is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.

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