It takes the average reader 3 hours and 50 minutes to read Crash Course in Marketing for Libraries by Susan W. Alman
Assuming a reading speed of 250 words per minute. Learn more
Explains effective marketing strategies and identifies the tools needed to boost the visibility and increase the use of your library in the community. Marketing a library's programs or services takes more than sending out a flyer or posting an announcement on the website. Effective marketing is important for every library, as it can lead to a significant increase in library use—which is a major factor in budget justification. Crash Course in Marketing for Libraries: Second Edition will help you develop a strategic direction for your organization and identify methods for employing your best marketing and public relations strategies. Each chapter of this second edition has been updated and expanded, comprehensively addressing the planning, implementation, and evaluation stages of the marketing and public relations process in libraries. The rise of social media as a powerful marketing tool is discussed in particular detail. The authors cover topics such as planning, promoting through the use of the existing media or advertising, and assessing the project. The book's appendixes provide examples of marketing plans and projects as well as other helpful marketing resources.
Crash Course in Marketing for Libraries by Susan W. Alman is 230 pages long, and a total of 57,500 words.
This makes it 78% the length of the average book. It also has 70% more words than the average book.
The average oral reading speed is 183 words per minute. This means it takes 5 hours and 14 minutes to read Crash Course in Marketing for Libraries aloud.
Crash Course in Marketing for Libraries is suitable for students ages 12 and up.
Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.
When deciding what to show young students always use your best judgement and consult a professional.
Crash Course in Marketing for Libraries by Susan W. Alman is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.
To buy Crash Course in Marketing for Libraries by Susan W. Alman on Amazon click the button below.
Buy Crash Course in Marketing for Libraries on Amazon