It takes the average reader 4 hours and 12 minutes to read Customer Fraud and Business Responses by Kelly Tian
Assuming a reading speed of 250 words per minute. Learn more
From remarkably frank and believable responses to their research questionnaire, marketers Tian and Keep provide a wide ranging catalogue of frauds that customers perpetrate on businesses--and why they do it. The researchers report that customer fraud seems to be achieving the status of socially acceptable behavior. Not only do individuals practice it themselves, they share their tactics and strategies with friends, then justify it by saying they are attempting to reestablish justice in the marketplace. The result is a richly detailed study of a growing and economically dangerous trend--and...
Customer Fraud and Business Responses by Kelly Tian is 251 pages long, and a total of 63,001 words.
This makes it 85% the length of the average book. It also has 77% more words than the average book.
The average oral reading speed is 183 words per minute. This means it takes 5 hours and 44 minutes to read Customer Fraud and Business Responses aloud.
Customer Fraud and Business Responses is suitable for students ages 12 and up.
Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.
When deciding what to show young students always use your best judgement and consult a professional.
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