It takes the average reader to read "Diversified Retail" to Build Distribution Brand of Liquor Industry by Xie Lijuan
Assuming a reading speed of 250 words per minute. Learn more
This case describes the process of Jiuxian building its own brand and developing live e-commerce. Since its establishment in 2009, Jiuxian has maintained its position as a liquor distribution enterprise and continues to explore the path of brand building, making the brand strategy one of the group's core strategies. During the epidemic, Jiuxian actively tried new business forms, live e-commerce included, which further improved the company's online and offline retail network and boosted the brand development. Based on its supply chain advantages, product development capabilities and big data technology capacity accumulated over many years in the industry, Jiuxian has developed more than a hundred "Internet pop-ups", behind which lies not only a product-based commitment, a strategy guided by data and technology, but also the innovative spirit of exploring new retail channels. By describing the brand development process of Jiuxian, this case attempts to present the motivations of brand development of companies in distribution industry, the R&D capabilities and Internet technology needed to cultivate brands and the significance of new retail channels such as live e-commerce for brand development.
"Diversified Retail" to Build Distribution Brand of Liquor Industry by Xie Lijuan is 0 pages long, and a total of 0 words.
This makes it 0% the length of the average book. It also has 0% more words than the average book.
The average oral reading speed is 183 words per minute. This means it takes to read "Diversified Retail" to Build Distribution Brand of Liquor Industry aloud.
"Diversified Retail" to Build Distribution Brand of Liquor Industry is suitable for students ages 2 and up.
Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.
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