It takes the average reader 4 hours and 1 minute to read Endorsements in Advertising by Kerry Segrave
Assuming a reading speed of 250 words per minute. Learn more
The use of endorsements and testimonials to sell anything imaginable is a modern development, though the technique is centuries old. Before World War I, endorsement ads were tied to patent medicine, and were left with a bad reputation when that industry was exposed as quackery. The reputation was well earned: claims of a product's curative powers sometimes ran opposite the endorser's obituary, and Lillian Russell once testified that a certain compound had made her "feel like a new man." Distrusted by the public, banished from mainstream publications, endorsements languished until around 1920,...
Endorsements in Advertising by Kerry Segrave is 241 pages long, and a total of 60,491 words.
This makes it 81% the length of the average book. It also has 74% more words than the average book.
The average oral reading speed is 183 words per minute. This means it takes 5 hours and 30 minutes to read Endorsements in Advertising aloud.
Endorsements in Advertising is suitable for students ages 12 and up.
Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.
When deciding what to show young students always use your best judgement and consult a professional.
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