It takes the average reader 3 hours and 40 minutes to read Essentials of Consumer Behavior by Debra L. Stephens
Assuming a reading speed of 250 words per minute. Learn more
Essentials of Consumer Behavior offers an alternative to traditional textbooks for graduate students. Shorter than competing books, but no less rigorous, it includes unique material on vulnerable consumers and ethics. Balancing a strong academic foundation with a practical approach, Stephens emphasizes that consumer behavior does not simply equate to buyer behavior. She examines the thoughts, feelings, and behaviors that shape consumers’ attitudes and motivations in relation to brands, products, and marketing messages. Providing a concise guide to the discipline, the author covers key themes...
Essentials of Consumer Behavior by Debra L. Stephens is 220 pages long, and a total of 55,000 words.
This makes it 74% the length of the average book. It also has 67% more words than the average book.
The average oral reading speed is 183 words per minute. This means it takes 5 hours to read Essentials of Consumer Behavior aloud.
Essentials of Consumer Behavior is suitable for students ages 12 and up.
Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.
When deciding what to show young students always use your best judgement and consult a professional.
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