How Long to Read Food Marketing. Influence of organic and domestic claims

How Long Does it Take to Read Food Marketing. Influence of organic and domestic claims?

It takes the average reader 1 hour and 17 minutes to read Food Marketing. Influence of organic and domestic claims by Syed Asad Ali Naqvi

Assuming a reading speed of 250 words per minute. Learn more

Description

Master's Thesis from the year 2019 in the subject Business economics - Review of Business Studies, grade: 1.3, Technical University of Munich, language: English, abstract: This thesis explains the relative significance of product claims in food product marketing. Eggs are selected as the appropriate product for evaluating the importance of animal welfare and product origin claims. For illustration purposes, this study uses qualitative data for the top four egg-producing countries in Europe: France, Germany, the U.K and Italy. This data is acquired from Mintel GNPD. After the hierarchical clustering technique has been applied, European egg consumers are divided into five groups: premium consumers, product-centric consumers, indifferent consumers, fair consumers, and local consumers. Substantial differences have been found in the preferences of product claims for each cluster. This thesis attempts to make three contributions to existing research by analyzing product claims for eggs. Firstly, this study demonstrates the importance of product origin claims in marketing. Secondly, it explains different aspects of animal welfare that are relevant for European consumers, when purchasing eggs. Finally, it makes recommendations to policy makers for increasing consumer engagement and helps egg suppliers in Europe in developing international marketing strategies.

How long is Food Marketing. Influence of organic and domestic claims?

Food Marketing. Influence of organic and domestic claims by Syed Asad Ali Naqvi is 76 pages long, and a total of 19,456 words.

This makes it 26% the length of the average book. It also has 24% more words than the average book.

How Long Does it Take to Read Food Marketing. Influence of organic and domestic claims Aloud?

The average oral reading speed is 183 words per minute. This means it takes 1 hour and 46 minutes to read Food Marketing. Influence of organic and domestic claims aloud.

What Reading Level is Food Marketing. Influence of organic and domestic claims?

Food Marketing. Influence of organic and domestic claims is suitable for students ages 8 and up.

Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.

When deciding what to show young students always use your best judgement and consult a professional.

Where Can I Buy Food Marketing. Influence of organic and domestic claims?

Food Marketing. Influence of organic and domestic claims by Syed Asad Ali Naqvi is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.

To buy Food Marketing. Influence of organic and domestic claims by Syed Asad Ali Naqvi on Amazon click the button below.