How Long to Read Foundations of Marketing

By Jonathan Groucutt

How Long Does it Take to Read Foundations of Marketing?

It takes the average reader 4 hours and 57 minutes to read Foundations of Marketing by Jonathan Groucutt

Assuming a reading speed of 250 words per minute. Learn more

Description

This introductory text examines marketing within the context of a dynamic, contemporary environment. The author is really in-tune with the students, explaining theoretical concepts effectively, using a wide range of mini-cases that bring the subject alive - from Kit Kats to Harry Potter, from obesity to the rejuvenation of the Skoda brand. Groucutt's passion for the subject is clear as he offers a contemporary view of marketing, reflecting complex changes within both society and business, through a development of the marketing mix beyond the traditional 4P and 7P frameworks to encompass a new 10P framework. Concise, affordable and comprehensive in content - this text is a must for all introductory marketing courses. Companion Website: http://www.palgrave.com/foundations/groucutt/

How long is Foundations of Marketing?

Foundations of Marketing by Jonathan Groucutt is 288 pages long, and a total of 74,304 words.

This makes it 97% the length of the average book. It also has 91% more words than the average book.

How Long Does it Take to Read Foundations of Marketing Aloud?

The average oral reading speed is 183 words per minute. This means it takes 6 hours and 46 minutes to read Foundations of Marketing aloud.

What Reading Level is Foundations of Marketing?

Foundations of Marketing is suitable for students ages 12 and up.

Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.

When deciding what to show young students always use your best judgement and consult a professional.

Where Can I Buy Foundations of Marketing?

Foundations of Marketing by Jonathan Groucutt is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.

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