How Long to Read Foundations of Marketing, 7e

How Long Does it Take to Read Foundations of Marketing, 7e?

It takes the average reader 7 hours and 23 minutes to read Foundations of Marketing, 7e by John Fahy

Assuming a reading speed of 250 words per minute. Learn more

Description

Have you wondered how marketers use data and technology to capture relevant information on their target audience? Or how marketers in today’s world deal with questions around sustainability, climate change and planned product obsolescence? In its 7th edition, Foundations of Marketing aims to answer these pressing questions. This leading textbook is packed with contemporary examples and case studies that highlight the real-world applications of marketing concepts. Discover: • The growing importance of social marketing • How organisations are leveraging consumer data to make decisions and drive customer retention and conversion levels • The role of brand communities, peer-to-peer marketing and social influencers • Both a Managerial and Consumer approach to marketing Key features: • Marketing Spotlights highlight the marketing innovations of brands such as Zoom, Rent the Runway, John Lewis and Patagonia. • Marketing in Action boxes offer modern examples of real marketing campaigns in the UK, Denmark, The Netherlands and internationally. • Critical Marketing Perspective boxes encourage students to critically reflect on ethical debates and stimulate student discussion and analysis about socially responsible practices. • End of Chapter Case Studies covering Starbucks, Patek Philipe, Spotify and Depop provides students with an in-depth analysis of companies’ marketing strategies. Each case study has dedicated questions to encourage critical thinking. • Connect® resources such as updated Testbank and Quiz questions, Application Based Activities and assignable Case Studies with associated multiple-choice questions. John Fahy is Professor of Marketing at the University of Limerick, Ireland David Jobber is Professor of Marketing at the University of Bradford School of Management, UK

How long is Foundations of Marketing, 7e?

Foundations of Marketing, 7e by John Fahy is 435 pages long, and a total of 110,925 words.

This makes it 147% the length of the average book. It also has 136% more words than the average book.

How Long Does it Take to Read Foundations of Marketing, 7e Aloud?

The average oral reading speed is 183 words per minute. This means it takes 10 hours and 6 minutes to read Foundations of Marketing, 7e aloud.

What Reading Level is Foundations of Marketing, 7e?

Foundations of Marketing, 7e is suitable for students ages 12 and up.

Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.

When deciding what to show young students always use your best judgement and consult a professional.

Where Can I Buy Foundations of Marketing, 7e?

Foundations of Marketing, 7e by John Fahy is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.

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