How Long to Read From Marginal to Mainstream

How Long Does it Take to Read From Marginal to Mainstream?

It takes the average reader 4 hours and 30 minutes to read From Marginal to Mainstream by Helen Edwards

Assuming a reading speed of 250 words per minute. Learn more

Description

Legacy brands are struggling. The hand-to-hand combat for advantage has become a zero-sum game - producing small share gains and losses but nothing to bring about sensational new growth. This book shows why businesses, marketers and entrepreneurs need to break free from their 'mainstream inhibition' and turn their attention to the margins - to confront, evaluate and embrace the 'strangeness' of behaviours, ideas and ways of life at the fringes. Why? Because marginal behaviours can break through and take off. They can go mainstream. They can unleash 'consumer-driven disruption', promoting new innovation, new routes to market, new winners and losers - and new growth. Using original research and analysis of the brands that have successfully backed marginal behaviours, From Marginal to Mainstream provides a framework for understanding and evaluating this non-obvious, untapped potential. Marginal behaviours may be unpromising, untested, weird, even sometimes repulsive - yet they can point the way to the future. Today's margins are tomorrow's pot of gold - if you know where and how to look.

How long is From Marginal to Mainstream?

From Marginal to Mainstream by Helen Edwards is 265 pages long, and a total of 67,575 words.

This makes it 89% the length of the average book. It also has 83% more words than the average book.

How Long Does it Take to Read From Marginal to Mainstream Aloud?

The average oral reading speed is 183 words per minute. This means it takes 6 hours and 9 minutes to read From Marginal to Mainstream aloud.

What Reading Level is From Marginal to Mainstream?

From Marginal to Mainstream is suitable for students ages 12 and up.

Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.

When deciding what to show young students always use your best judgement and consult a professional.

Where Can I Buy From Marginal to Mainstream?

From Marginal to Mainstream by Helen Edwards is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.

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