It takes the average reader 14 hours and 44 minutes to read Fundamentals of Marketing Research by Scott M. Smith
Assuming a reading speed of 250 words per minute. Learn more
This book covers the fundamentals of research, including all the basic elements of method, techniques and analysis. The presentation is from primarily a pragmatic and user-oriented perspective which aides the student to evaluate the research presented to them. It explores cutting-edge technologies and new horizons while assuring students have a thorough grasp of research fundamentals. It: contains a wealth of modern methods and techniques not found in competing texts; provides numerous illustrative cases at the end of each section; integrates international marketing research throughout...
Fundamentals of Marketing Research by Scott M. Smith is 881 pages long, and a total of 221,131 words.
This makes it 297% the length of the average book. It also has 270% more words than the average book.
The average oral reading speed is 183 words per minute. This means it takes 20 hours and 8 minutes to read Fundamentals of Marketing Research aloud.
Fundamentals of Marketing Research is suitable for students ages 12 and up.
Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.
When deciding what to show young students always use your best judgement and consult a professional.
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