It takes the average reader 11 hours and 53 minutes to read Global Strategic Management by Philippe Lasserre
Assuming a reading speed of 250 words per minute. Learn more
Seamlessly blending academic rigour and practicality, this textbook provides an introduction to global business strategy. Assuming a born global perspective, Global Strategic Management is supported by ample pedagogical features, including numerous case studies and examples featuring both established multinationals and unknown SMEs from across the globe. The book takes an applied approach to global business strategy, emphasising functional parts of international business (managing marketing, operations, HR and finance). The text has been widely updated to incorporate the impacts of the Covid-19 pandemic, such as work from anywhere and deglobalization. New to this fifth edition is increased material on sustainability and corporate social responsibility, including discussion of climate change, NGOs and sustainable development goals. Subjects such as the impact of technology, cryptocurrency and global strategy in the digital space are discussed in more detail, while the conflict in Ukraine is also considered.
Global Strategic Management by Philippe Lasserre is 689 pages long, and a total of 178,451 words.
This makes it 233% the length of the average book. It also has 218% more words than the average book.
The average oral reading speed is 183 words per minute. This means it takes 16 hours and 15 minutes to read Global Strategic Management aloud.
Global Strategic Management is suitable for students ages 12 and up.
Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.
When deciding what to show young students always use your best judgement and consult a professional.
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