It takes the average reader 1 hour and 50 minutes to read How to Measure and Manage Your Corporate Reputation by Mr Terry Hannington
Assuming a reading speed of 250 words per minute. Learn more
The issue of brand has overshadowed that of reputation. It has been fashionable to re-brand, spend a lot of money on advertising and hope that you can leave your negative baggage behind. This strategy doesn't always work, witness Monday or Consignia, both victims of their 'infectious history'. Terry Hannington provides a blueprint for effectively measuring and managing your reputation. That means understanding the difference between brand and reputation, the significance of the latter and how you get your reputation in the first place. This book shows you how to measure and understand stakeholder influence via reputation assessment research techniques and, once you have done that, how to build and manage a reputation management plan.
How to Measure and Manage Your Corporate Reputation by Mr Terry Hannington is 110 pages long, and a total of 27,500 words.
This makes it 37% the length of the average book. It also has 34% more words than the average book.
The average oral reading speed is 183 words per minute. This means it takes 2 hours and 30 minutes to read How to Measure and Manage Your Corporate Reputation aloud.
How to Measure and Manage Your Corporate Reputation is suitable for students ages 10 and up.
Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.
When deciding what to show young students always use your best judgement and consult a professional.
How to Measure and Manage Your Corporate Reputation by Mr Terry Hannington is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.
To buy How to Measure and Manage Your Corporate Reputation by Mr Terry Hannington on Amazon click the button below.
Buy How to Measure and Manage Your Corporate Reputation on Amazon