It takes the average reader 4 hours and 3 minutes to read Interactive Marketing by Chris Miles
Assuming a reading speed of 250 words per minute. Learn more
This book critically examines the rhetoric surrounding current trends in the adoption of tropes of interactivity in marketing communication. Concepts such as viral advertising, customer-generated content, brand communities and the whole panoply of Web 2.0-mediated marketing technologies all have their foundations in an overt positioning of interactivity as the savior of effective marketing communication. Yet, what exactly is meant by interactivity in these contexts and how far does it represent a revolution in the methodologies of marketing? Anchoring his analysis in a critique of the...
Interactive Marketing by Chris Miles is 242 pages long, and a total of 60,984 words.
This makes it 82% the length of the average book. It also has 75% more words than the average book.
The average oral reading speed is 183 words per minute. This means it takes 5 hours and 33 minutes to read Interactive Marketing aloud.
Interactive Marketing is suitable for students ages 12 and up.
Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.
When deciding what to show young students always use your best judgement and consult a professional.
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