It takes the average reader 2 hours and 29 minutes to read Internal Communication and Employer Brands by Ana Tkalac Verčič
Assuming a reading speed of 250 words per minute. Learn more
This book proposes a model of internal communication based on empirical research to demonstrate how contemporary organizations strategize, organize, perform and measure it. Internal communication is the management of communication between an organization and its members to inform, motivate, engage and cocreate meanings to make organizations more effective. The book presents key concepts defining the successful implementation and execution of internal communication: internal communication satisfaction, employee engagement, employer branding, organizational support, and psychological contract fulfillment. Including an extensive literature review and informed by in-depth interviews conducted with corporate communication directors and human resource management directors in 25 Croatian organizations, the book uses original research to give practical guidance on internal communication best practices. The book is an ideal resource for researchers and advanced students of public relations and corporate communication broadly and internal and employee communication specifically.
Internal Communication and Employer Brands by Ana Tkalac Verčič is 146 pages long, and a total of 37,376 words.
This makes it 49% the length of the average book. It also has 46% more words than the average book.
The average oral reading speed is 183 words per minute. This means it takes 3 hours and 24 minutes to read Internal Communication and Employer Brands aloud.
Internal Communication and Employer Brands is suitable for students ages 10 and up.
Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.
When deciding what to show young students always use your best judgement and consult a professional.
Internal Communication and Employer Brands by Ana Tkalac Verčič is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.
To buy Internal Communication and Employer Brands by Ana Tkalac Verčič on Amazon click the button below.
Buy Internal Communication and Employer Brands on Amazon