How Long to Read Lord of Attention

How Long Does it Take to Read Lord of Attention?

It takes the average reader to read Lord of Attention by Gregory Wallace Bush

Assuming a reading speed of 250 words per minute. Learn more

Description

Although advertising was becoming increasingly visible in nineteenth-century America, it was not until the 1920s that it became a central feature of an expanding consumer culture. Vast social and technological changes, a world war, and several presidents adept at manipulating public opinion all helped endow advertising with new spiritual and patriotic properties. Lord of Attention examines this cultural transformation through the career of Gerald Stanley Lee, a writer with an obsessive interest in crowd psychology. Lee was an exuberant advocate of advertising and a self-proclaimed prophet of the machine age. His story is symptomatic of an important strain of social thought behind the rise of mass marketing and public relations in the early twentieth century. A Congregational minister, Lee had become fascinated with the idea of channeling the behavior of crowds. In due course he left the pulpit and began preaching instead to a national audience about the crowd principle and what he called inspired millionaires and attention engineers. His book Crowds: A Moving Picture became a best-seller and his ideas were reflected in the thought of a number of business evangelists and entrepreneurs, including Andrew Carnegie, Joseph Fels, Edward Filene, Ivy Lee, and John D. Rockefeller. In Gregory W. Bush's view, Lee is a transitional figure, an extreme example of America's shift from an individualistic, moralistic society of small entrepreneurs to an interdependent, impersonal corporate state. Bush explores the use of the crowd as a cultural metaphor - one that sometimes connoted a fear of labor mobs and foreign-born hordes in American cities and at other times represented a more benign audience or market. Through Lee's life, Bush demonstrates the growing power of mass persuasion in the early twentieth century and explores the cultural roots of our present-day consumer society.

How long is Lord of Attention?

Lord of Attention by Gregory Wallace Bush is 0 pages long, and a total of 0 words.

This makes it 0% the length of the average book. It also has 0% more words than the average book.

How Long Does it Take to Read Lord of Attention Aloud?

The average oral reading speed is 183 words per minute. This means it takes to read Lord of Attention aloud.

What Reading Level is Lord of Attention?

Lord of Attention is suitable for students ages 2 and up.

Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.

When deciding what to show young students always use your best judgement and consult a professional.

Where Can I Buy Lord of Attention?

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